Novel Ideas
Role: UX Researcher, UX/UI Designer
Project Timeline: November 2025
Tools: Figma
Overview
A digital publication website for all things books– new releases, reviews, book lists, and more. Created high-fidelity screens and prototype after user research & user testing.
Context
User Experience Research
Based on research gathered from 6 users of various age groups/reading levels - High School Student, College Student, Teacher, Software Developer, Manager (IT), Manager (Finance). Users were asked about how they find new books, what websites they use, what they like/don’t like about those websites, and what they use the websites for.
Collection methodology: questionnaires, user interviews
These are my consolidated user personas categorized by age group and the type of reader they are.
User One | User Two | User Three |
|---|---|---|
 |  |  |
 |  |  |
Problem
Digital publication websites about books have outdated UIs, or feature an imbalance of reviews/ratings to book contents/story. Finding new books to read online is inconvenient and time-consuming. Can I make a website that addresses these common concerns users have?
Approach
What is a priority for users? | Why is it important? | How was it addressed? |
|---|---|---|
| A way to see what the book is about without opening an entirely new page can help see what's interesting and what's not, without having multiple open tabs, navigating back and forth, and saving time. | Quick Glance View featuring Title, Author, Rating, Summary, and Add to Favorites Button
Topic Links
|
| Easy and consistent navigation can encourage exploration so readers can discover hidden gems and their next favorite book easily. |
|
| Beat decision paralysis with curated recommendations from site editors and users like you, so you don't waste time buying a book you won't finish. |
|
| Visually compelling, letting the book covers speak for themselves. An uncluttered site can make it much less overwhelming. | Clean, sleek look that evokes editorial, paper mediums, and exploration
|
Solution
A website to explore books, like browsing a library, for your next good read!
Context
Context
User Experience Research
Based on research gathered from 6 users of various age groups/reading levels - High School Student, College Student, Teacher, Software Developer, Manager (IT), Manager (Finance). Users were asked about how they find new books, what websites they use, what they like/don’t like about those websites, and what they use the websites for.
Collection methodology: questionnaires, user interviews
These are my consolidated user personas categorized by age group and the type of reader they are.
User One | User Two | User Three |
|---|---|---|
| | |
| | |
Problem
Digital publication websites about books have outdated UIs, or feature an imbalance of reviews/ratings to book contents/story. Finding new books to read online is inconvenient and time-consuming. Can I make a website that addresses these common concerns users have?
Approach
What is a priority for users? | Why is it important? | How was it addressed? |
|---|---|---|
| A way to see what the book is about without opening an entirely new page can help see what's interesting and what's not, without having multiple open tabs, navigating back and forth, and saving time. | Quick Glance View featuring Title, Author, Rating, Summary, and Add to Favorites Button
Topic Links
|
| Easy and consistent navigation can encourage exploration so readers can discover hidden gems and their next favorite book easily. |
|
| Beat decision paralysis with curated recommendations from site editors and users like you, so you don't waste time buying a book you won't finish. |
|
| Visually compelling, letting the book covers speak for themselves. An uncluttered site can make it much less overwhelming. | Clean, sleek look that evokes editorial, paper mediums, and exploration
|
Solution
A website to explore books, like browsing a library, for your next good read!